Best World Cup Football Betting Sites in Ireland for 2024

The FIFA World Cup is arguably the most important tournament in football. In fact, 1.5 billion people worldwide tuned in to watch the 2022 World Cup Final between Argentina and France. As a result, we have researched the best betting sites and compared them, to help improve your odds at winning in the World Cups to come.

Best World Cup Bookmakers for 2024:

5 / 5

Claim a €30 in Free Bets

New Customers only. Bet €10* & Get €30* in Free Bets. Sign up, deposit between €5* and €10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration Required.

Terms & conditions apply >
New Customers only. Bet €10* & Get €30* in Free Bets. Sign up, deposit between €5* and €10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration Required.
4.9 / 5

Claim a €20 Free Bet

- Welcome bonus
- Live streaming
- Bet builder

Terms & conditions apply >
Significant terms: 18+. UK+IRE customers only. Certain deposit methods & bet types excluded. Min £/€5 first bet within 14 days of account reg at min odds 1/2 = 4 x £/€5 free bets. Free bets valid for 7 days on sports, stakes not returned, restrictions apply. T&Cs apply.
4.9 / 5

Claim a 100% upto €60 Bonus

BetVictor is one of the bigger names out there when it comes to betting, and with good reason.

Terms & conditions apply >
T&Cs Apply T&Cs apply, 18+
4.8 / 5

Claim a €50 Free Bet

- Welcome bonuses
- Live streaming
- Acca bets

Terms & conditions apply >
T&Cs Apply T&Cs apply, 18+
4.8 / 5

Claim a 100% €100 Bonus

Tonybet offer new customers a great €100 bonus to go alongside their excellent sports selection.

Terms & conditions apply >
New Customers Only. Bet Responsibly. 18-plus
4.8 / 5

Claim €15 in Free Bets offer an excellent €15 in Free Bets to new customers, aswell as an excellent casino selection.

Terms & conditions apply >
18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: €10, max €15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement.System bets no eligible.
4.7 / 5

Claim a €30 Free Bet

- Kwiff Club benefits
- Live streaming
- Acca loyalty

Terms & conditions apply >
New customers & 18+ only. Min. deposit of €10. Qualifying real money bet of €10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly
4.6 / 5

Claim €30 + €2 Free Bet Every Day

LiveScore Bet is the new betting site from the creators of the live match results site, LiveScore. They offer great odds on racing and football, along with a nice €50 in Free Bets bonus.

Terms & conditions apply >
*New members only. Min €10 deposit & bet on sportsbook (ex. virtual), placed & settled in 14 days of sign-up. Min odds EVS. Free Bets: valid 7 days on sportsbook. Stakes not returned. T&Cs apply

How Do We Compare World Cup Football Betting Sites?

There are a range of factors which must be considered when it comes to ranking World Cup betting sites. In order to pick the best, most reliable sites, we must think about the following:

The Sign-Up Process:

Ultimately, the first encounter you will have with a betting site is via their registration process. As every football fan knows, this can be tedious as discouraging sites will have a lengthy sign-up, with unnecessary questions. On the other hand, a fast sign-up taking upto 5 minutes is much easier to navigate. Often, there will also be verification in the form of repeating your password or a follow-up link in your email, to maximise security.


When handling sensitive data such as your full name, address, and credit card details, a site must have effective security. This could include:

  • SSL encryption
  • A strong password
  • Lots of verification

These things all ensure that your information is kept safe from hackers, and that the person logging in is definitely you.


Whilst betting on football is thrilling and a great way to make money, it can have one drawback and that is poor safety. Ensuring that you gamble responsibly and within your means can be difficult, so a good betting site has many ways to prevent you from going over your limits. This protection could be by self-assessment forms, deposit boundaries, and betting limits.

Customer Support:

Although it is unlikely that you will need to contact a betting site, it is good to have a method of communication. Whether you have questions, or encounter a problem, customer support should be fast at responding and easy to find. This may include:

  • A toll-free phone number
  • A 24/7 chat line
  • Email address


World Cup football betting is ubiquitous; there are so many sites. To make you feel special, the best ones will have special offers specifically targeted to new or loyal customers. This can range from free bets, to cashback. All in all, this should entice you to their site by offering deals better than their competitors.

Engaging Features:

Betting is more than a transaction, but rather an interactive process. You should feel engaged throughout, which can be achieved by a variety of special features:

  • Enhanced odds result in higher payouts
  • Live betting allows you to make better decisions in real-time
  • Bet builders combines many markets to create one big wager

Fast Withdrawal Times:

Something to consider is how fast the withdrawal times of the betting site are. Although depositing money is usually instant, withdrawal times can vary depending on the payment method.  It is also equally as important to make sure your preferred payment method is available, and they use a euro currency as used in Ireland. 

Below are the typical withdrawal times, so you can see which methods are usually fastest:

Cryptocurrency1-2 days
E-wallet1-3 days
Debit Card3-6 days
Bank Transfer5-8 days


When choosing a bookmaker, one of the most significant aspects to consider is their reputation. As we mentioned, World Cup betting is popular and there are many sites available. Therefore, you should find a site which is established, licensed, and has good customer service. Usually, you will be looking for a site that has the potential to be your main source of betting. This means it must be trustworthy and safe.

Best World Cup Bookmakers for 2024

The World Cup is one of the most important sporting events in the world, and is watched worldwide. Because of this, there are numerous betting sites out there. Below are our favourite bookmakers, along with their advantages and drawbacks, to help you decide for yourself.



  • Welcome bonus
  • Live streaming
  • Bet builder
  • Over 200 betting markets


  • No VIP schemes

Undoubtedly, one of the most recognised bookmakers in the sporting industry is Ladbrokes. Although we are only interested in football, they also specialise in several other areas such as horse racing and cricket.

Beginning from registration, Ladbrokes already impressed potential customers with an enticing introductory offer. This includes a total of €20 in free bets for Irish players, made up of four €5 bets to get the ball rolling.

After registration, you expect to continue receiving promotions and bonuses which reward you for your loyalty. For example, in the 1-2-Free Promotion, players stand a chance to win cash, a huge part of the jackpot, or free bets. All you have to do is predict the scores of three football games, and how much you win depends on how many games you guess correctly.

During the World Cup, you gain an advantage by betting in-play, allowing to assess the situation as it happens. This can be especially useful in Acca bets.

Lastly, Ladbrokes has a healthy selection of payment methods. Some are listed below:

Card (Visa, Mastercard)Instant1-3 days
SkrillInstant6 hours
NetellerInstant6 hours
 Bank TransferInstant1-5 days



  • Welcome bonuses
  • Live streaming
  • Acca bets
  • IOS/Android app


  • No odds boosts

BoyleSports is a favourite in Ireland, established in Dundalk in 1982. For over three decades they operated solely in Ireland, but have recently expanded to the UK.

New customers will be delighted to hear that you could stand to gain upto €40 in free bets when registering with Boylesports. Afterward, you can expect the same trend in promotions. This includes Acca loyalty (cashback if one of your bets lost), and double winnings. In addition, Boylesports are known for their enhanced odds, especially during the World Cup.

In terms of payment methods, Boylesports has quick deposit and withdrawal times.

VisaInstant1-3 days
SkrillInstant6 hours
NetellerInstant6 hours
Bank TransferInstant1-5 days

A major thing to consider is the high level of customer service that Boylesports has to offer. There is a toll-free telephone number, a 24/7 live chat, email, and mailing address. Whilst we hope your betting is smooth and hassle-free, problems can inevitably arise and it is imperative to have good communication with the bookmakers.

Lastly, Boylesports have several features to ensure you gamble responbility. In addition to partnerships with Gambers Anonymous and other like-minded organisations, you can find deposit and time limits on your account.



  • Kwiff Club benefits
  • Live streaming
  • Acca loyalty
  • In-play betting


  • Lacks a range of payment methods
  • No bet builder

Kwiff is a relatively new betting company, known for its contemporary website and similar mobile app. Since 2015, Kwiff has quickly become one of the best ways to bet on the World Cup, because of its innovation in the way of mobile betting. Invented by two self-confessed punters, it has all of the features a customer would want.

When signing up, you will be greeted with a surprise bonus as soon as you place a bet (within 5 days of registration). Unfortunately, you can only make payments via a few methods:

VisaInstant3-5 days

Nevertheless, there are many other highlights of Kwiff. The in-play betting is widely regarded to be the best feature. During live World Cup games, you can follow along and see continuous updates of the odds, helping you to make better decisions. In addition, there is a loyalty scheme, helping you receive extra rewards known as “getting Kwiffed”.

Finally, you can rely on the 24/7 live chat if you have any queries.



  • Odds boost
  • Bet builder
  • Good range of markets
  • Acca price boosts
  • Mobile app


  • No VIP programme

Novibet has been in operation since 2010, famous for its generous offers and bonuses. For new customers, there is an impressive welcome offer. You could be eligible to €10 worth of free bets with no deposit, or alternatively €50 with your first bet.

In addition, Novibet has many promotions to offer. Utilising cash-out could mean taking your winning before the match takes a surprising turn, done automatically or by taking a fraction of your possible earnings. You can also use bet building to combine different markets into one unique wager.

Luckily, there are a range of payment options on Novibet:

Card (Visa, Mastercard, Maestro)Instant3-5 days
NetellerInstant1 day
SkrillInstant1 day
TrustlyInstant3-5 days

More include Apple Pay, Payz, and Rapid Transfer.

World Cup Football Betting Markets

There is an array of football betting markets for the World Cup. This means that there is a range of bets to make!

Outright Winner

Of course, everyone is watching the World Cup to back their favourite team. By betting on who you think the overall winner of the tournament will be, you stand the chance to win a huge prize. Additionally, you can win a bet each time they win a game, even if it’s not the final.

1×2 Betting

A 1×2 bet is when you choose a team to win or draw. There are three overall outcomes:

  • Team A wins = 1
  • Draw = X
  • Team B wins = 2

This a perfect for Acca Bets, because there is a combination of possibilities.

Golden Boot Winner

In the World Cup, a Golden Boot is awarded to the top goal scorer. In Russia 2018, this was Harry Kane (England). In Qatar 2022, it was Kylian Mbappe (France). This is not necessarily based on which team will win the tournament, but who is the most successful individual player.

Total Corners

Another market to bet on is the total number of corners by a team. You can do this in a variety of ways:

  • The specific number of corners, for example 11
  • Over a number of corners, for example over 11
  • Under a number of corners, for example under 11

First Goal Scorer

Another popular market is the first goal scorer. During this bet, you can predict which player will be the first to score a goal in a match. It doesn’t matter how far in the game the first goal is. A good strategy is to keep up-to-date with the activity of players, such as good performances or injuries preventing players reaching their full potential.

Types Of Betting Offers For The World Cup

Before you register to a World Cup betting site, it is vital to understand what kind of offers they have to serve you. This way, you can effectively compare bookmakers based on what bonuses they display, and maximise your chances of making money!

Welcome Offer

Like we mentioned previously, every good World Cup betting site should have special introductory offers for new customers. This is what initially attracts you to the site, proving that it is welcoming and plentiful in promotions.

These welcome offers could be anything, including:

  • Bet €X and get €Y in free bets
  • Z% Back of first losses

As well as these initial bonuses, it is also crucial to research whether there are other promotions in the future for loyal customers.

Enhanced Odds 

Arguably the most common type of betting offer is enhanced odds. Usually these are marketed to new customers by offering the opportunity to make lots of money from a seemingly normal bet. If you are a returning customer, these are labelled Price Boosts instead.

This offer takes an otherwise normal bet and increase the odds by a colossal amount, hence ‘enhancing’ your prize. Whilst the chances of success/failure remain the same, the prize is much greater.

  • For example, offering 15/1 for England to win a football match, which is immensely higher than usual

Free Bets

Whenever you make a bet, you will sometimes get the chance to make another one at no extra cost. Again, this bonus is often targeted towards new customers, by offering to give you a sum to bet with once you make your first deposit.

Sometimes, if you get lucky, you can even be given this promotion randomly as a reward from your bookmaker.

Examples include:

  • Sign up today to get €25 in free bets
  • Bet €50 and get €15 in free bets

Money Back 

Money back is an offer which is explained exactly as it sounds. All too often, bets don’t go our way and we lose out because of bad luck, or inadequate decision-making. By choosing a money back offer, you will either win and cash out your money, or lose and be given it back. This could be in several forms:

  • Money back as a free bet
  • A portion of the money back in cash
  • 100% of the money back in cash

Early Payout

Essentially, an early payout means that you can cash out your earnings no matter the final outcome of the game. Regardless of which team wins or loses, if your team scores a specific number of goals, you win the bet!

This is attractive because as every avid football fan knows, games can take a turn at any point. This leaves you on the edge of your seat, and is what makes the matches so exhilarating. However, if you are betting money on them, it may not be the best.

  • For example, if you bet on Italy to score 2 goals, the site can provide you with an early payout once this happens. Even if the opposing team end up winning in the final half, you were automatically provided your earnings.

Acca Insurance

Acca bets combine several individual bets, ‘accumulating’ them. In order to receive a payout, you must successfully win every term. This is particularly appealing because you stand to win more money than a normal wager.

Acca bets are especially targeted towards the World Cup because many matches occur in the same day.

  • For example, you may bet Brazil to win 3/1, England to win 2/1, and France to win 2/1. You will win if every guess is correct.
  • You may also predict that both teams will score or any other market

Strategies For Betting On The World Cup

Going in blind when betting on the World Cup is a risky move, and may be detrimental to your finances. However, with a few handy tips, you can strategize in order to maximise your chances of a successful outcome.

Set Your Maximum Limit

Betting is an entertaining, albeit addicting hobby. By setting your boundaries beforehand, you can enjoy placing bets without worrying about spending too much money. Having a maximum amount of money to stick to is a great way to ensure you do not get carried away.

All good betting sites allow you to choose a maximum deposit for a specified period of time. Although you can amend this, it is vital to have an amount in mind before you start placing bets.

You should also consider how much to stake for each bet. Do you prefer placing frequent bets for teams you are more familiar with, or placing all your cash into a few high-risk games?

Review Previous Football

Once you become a regular, you will inevitably establish a pattern. Whilst its unfortunate, even the best, most experienced betters can make bad decisions or be affected by bad luck.

By looking through your previous bets, you can track your habits and see where your wins and losses occur. This way, you can prevent making the same mistakes over and over. You can also see which markets you are most experienced in, and continue to bet in those areas.

Check For Recent Player News

You can give yourself an edge by keeping up-to-date with any recent updates on the teams you are betting on. This may include:

  • Injured players who are unable to play
  • Top goal scorers that are benched

You can gain this knowledge by consistently watching out for news or checking the confirmed line-ups. In addition, being aware of the latest performance of certain players or teams can help you decide how you think the match will go.

Concluding World Cup Football Betting

In closing, we hope to have provided you with some insight on how to bet effectively on the FIFA World Cup. There is a surplus of bookmakers, not all of which are trustworthy, so it is vital to research before signing up.

Our four best picks are Ladbrokes, BoyleSports, Kwiff, and Novibet. All are licensed and secure, offering brilliant features and satisfactory customer service. Moreover, each flaunt a range of promotions and bonuses, to better your experience.

Remember to gamble responsibly, and use the nifty strategies we have listed above to create decisive bets.

FAQs on World Cup Betting

Who Are The Favourites To Win The 2026 World Cup?

The favourite team to win the 2026 World Cup is France. This is partially because Kylian Mbappe won the Golden Boot in 2022, and is considered to be one of the greatest footballers in the world despite his age, meaning he has a great career in front of him. Furthermore, Brazil is also considered to have great odds.

Who Is Playing In The 2026 World Cup?

For the first time in history, the 2026 World Cup will feature 48 teams. This comes as a massive surprise, because since 1998, there have always been 32 teams.

When thinking back to the first World Cup in 1930, which only had 13 teams, football has come a long way.

Where Can I Bet On The World Cup?

We have discussed several great betting sites for the World Cup. These include Ladbrokes, BoyleSports, Kwiff, and Novibet. Based on our research, you should decide which site appeals most to you!

What Are The Best Offers?

There are a plethora of offers which help to improve your betting experience. These include enhanced odds, free bets, money back, early payout, and Acca bets