William Hill Betting Site

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KQC: 18+. Play safe. New customers using Promo code H30 only, Min £10/€10 stake, min odds 1/2, free bets paid as 2 x £15/€15, free bets credited after settlement of first qualifying bet, free bets will expire 30 days after the qualifying bet is placed, payment method/player/country restrictions apply.

Claim €30 in Free Bets


new customers only

4.8 / 5

William Hill offer an excellent €30 in Free Bets betting offer to new customers, aswell as an excellent casino selection.

William Hill is one of the biggest names in betting today. With store fronts all over the country, and a huge presence online, it’s easy to think they’re one of the best betting services out there. As they’re so popular, there’s certainly something to it. Why is William Hill Ireland such a popular choice?


  • 30 different sporting markets available
  • Huge array of offers
  • Radio and podcast shows with in depth info
  • Welcome bonus is perfect for any new punter
  • William Hill Plus card gives extra rewards


  • Customer support isn’t 24/7
  • No traditional loyalty scheme

Sporting Markets

As William Hill are such a big name, you’ll expect them to have plenty of sporting markets available to you. Whatever you want to bet on, it’s going to be here, right? How many do they have available online?

Right now, there are 30 different sports represented on the site. As you’d imagine, all the most popular sports are represented here. There’s football, greyhounds, and horse racing available, with hundreds of markets in each. There’s lots of other popular sports as well, like baseball, cycling, cricket, and more.

William Hill have ventured into eSports with plenty of markets here, and you’ll find other smaller sports like ice hockey, darts, and pool. There’s also a separate section just for Olympics markets, too.

As you’d imagine, they have great non sporting markets too. There’s full sections for politics and TV specials, so if there’s an event happening worldwide, you can probably bet on it here.  Right now for example, you can bet on the results of the Academy Awards, the winner of Eurovision, and who will be the next Doctor Who. There’s lots of different options here. With so much on offer, you’re always going to find what you’re looking for here.

Screenshot from William Hill

Odds And Betting Features

When it comes to odds, William Hill are one of the bigger betting operators that newer sites are compared to. You can see why, as they have such little commission on their bets. It’s around just 3% for their football bets, for example.

On top of those great odds, you’ll be able to access odds boosts too. There are multiple promotions such as Flash Odds, Bet Boosts and Acca Boosts, which are updated daily. These features allow you to get the absolute most out of every bet.

What’s unique about William Hill Ireland is the podcasts they offer. These go along with their radio, and they’re designed to give you greater insights into the sports that you’re interested in. You’ll find a podcast for each sport, so you can dive deep.

There’s also the William Hill Plus card, which links your account to any in person bets you make at an in person store. It offers a lot of benefits, such as the ability to cash out online bets at a store, so you don’t have to wait for payments to process.

There’s lots of unique features here that you just aren’t going to find anywhere else. If you want the best in betting, you’ll want to be here.

In Play Betting

At William Hill, the in play betting is one of the busiest areas on the site. That’s to be expected, as they offer a huge range of sports and matches that are happening in real time. Odds are updated in real time too, so you can place bets and when the game is happening.

The aforementioned William Hill radio allows you to follow along with most matches, so you’ll be able to do everything from the site. What’s even better though, is that there’s free streaming for some sports. This includes horse and greyhound racing, so you can watch everything without even having to place a bet.

Even if the sport isn’t being streamed live, the in game graphics will be more than enough to keep you up to speed on what’s going on. There’s lots of options here, so you’re going to find something that works for you.

Site Design

Next, let’s talk about the site design here. As William Hill have been around for a while, you’ll expect them to have a site that’s good looking and well designed for usability, too. What’s your experience going to be like when you use them?

The site uses all the same branding as the stores, so you’ll recognise it right away. While there’s a lot of information on the site itself, it doesn’t feel too cluttered. You’ll be able to get around easily enough and find just what you’re looking for.

The layout is similar to what you’ve seen on other sites. The in play betting takes up the middle of the page, with all the latest games highlighted. Their sports selection is listed on the left, and the betting slip is on the right. You’ll be able to access everything you need, right here.

What about mobile play? As you’d expect from such a big name, you can download betting apps for both iOS and Android for the site. That gives you instant access to all the features of the site, in the palm of your hand. If you don’t want to download an app, you can use the mobile browser version of the site and get the same results.

The site design is excellent here, as is to be expected. You’ll be able to find your way around very easily, and you’ll always be able to bet, thanks to the mobile app.

Welcome Offer

Most betting sites out there are going to offer you a welcome deal for signing on. As one of the biggest sites out there, are you going to get that from William Hill? What can they give you in order to bring you on board?

When you become a member here, you’ll actually be able to claim 3 €10 bets. All you have to do is sign up, and then place a single €10 bet. That bet needs to be at odds of 1.5 or greater, and you need to use it within 30 days. Once you have though, you’ll get those bonuses that equal up to €30.

As an offer, it’s good for those who aren’t looking to spend a lot of cash on the site. Whether you’re just betting small, or you don’t want to put a lot of cash in at first, you’re going to get the biggest bonus just for betting €10 here.

Overall it’s a good offer. You can get slightly more with other betting sites, but paired with all the unique features here, you’ll see this offer will give you plenty to enjoy here.


As well as that welcome offer, you want to see some promotions that keep you coming back for more, week after week. Are William Hill Ireland giving you the very best in promos here?

You can check out everything they have to offer on their promotions page. This page has promos for their casino operations too, so if that’s something you’re interested in you’ll want to take a look.

We’ve already mentioned a few of the promos that are available to you every day. The Flash Odds, Bet Boosts and Acca Boosts all give you more for your bet, so make sure you’re taking advantage of them. You’ll also be able to use the #YourOdds feature, where you can bet on the markets that are being discussed on social media.

There’s even more available here too. There’s the ability to get 10% of your losses back each week as free bets, when you bet on tennis matches or cricket. There’s also extra Bet Boosts to be used on the RBC Heritage every day. This is only a sampling of what’s on offer, so make sure you visit the site to see all the offers.

There doesn’t appear to be a loyalty scheme as you usually see them, but there is the William Hill Plus card. This gives you a lot of benefits that only this site can offer you, so make sure you sign up for it.

Site Banking

William Hill really does have a lot to offer, so if you think they look good you’ll want to sign up. What is the banking like here? Is it easy to use?

It’ll be easy to make your deposits here, as they take a variety of different payment types. You can choose from debit cards like Visa, MasterCard and Maestro. You can also use eWallets, like PayPal, PaySafeCard, Neteller, EntroPay, and Skrill. It’s a good range of options, and if you’re a regular better you’ll already recognise a lot of them.

It’s not surprising that PayPal is here, as they only partner with some of the most trusted names in betting. We were surprised to see that there’s no Apple Pay or G Pay here, though. Hopefully they will be added in the future.

The minimum deposit and withdrawal is just €5, which is lower than a lot of other betting services out there. Withdrawal times are around 1 to 5 working days, depending on the payment method you use. You can be sure that you’ll get your money in a timely manner, which is great to see.

The banking is excellent, as it’s speedy and easy to use. There’s no delay between making your first deposit, and being able to make your first bet.

Customer Service

If you need help on the William Hill site, what can you do to get it? As they’re such a large operation, you’ll hope that they can offer more assistance, should you ever need it.

If you do ever need help, you have the option of talking to someone in one of their stores. That’s a great option if you have one nearby, and its something you can’t get with a lot of other sites.

In other cases, you can start by checking out the site’s FAQ. There’s so much to see here, as they’ve covered pretty much everything you’ll ever want to know. If you’re stuck, make sure you take a look at this service first. It usually has the answers you’re looking for.

If you can’t find it, it’s not a problem. You can talk to the customer service team, who are well versed in the site and are very happy to help you. To talk to them, you’ll have a few options as to how you can get in touch. There’s live chat, email, phone, and even a Twitter account that you can message to get help. They’re available 09:00 to 17:00 every day.

It’s great that there’s so many options to get help, but the opening hours aren’t ideal. As they’re office hours, many people won’t be able to get in touch when they’re open. It would be better if they were 24 hours, like a lot of other sites. However, the customer service is excellent in every other regard.


It seems like everyone signs up with William Hill, so why shouldn’t you? It pays to take a closer look though, and see why they’re one of the best in the business.

There’s so many offers here, where you can get the best odds on any match you want to bet on. That’s helped by the fact there’s such low commission on bets. When it’s as low as 3%, you’ll be able to get the best returns, every time.

That’s helped along by the wide array of promotions, including the welcome offer. For just a €10 bet, you can get €30 in free bets. You can then use the promotions here to gain even more on your bets, and make a real profit on every win.